Services

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Outsourced product development

We tomorrow-proof OEMs

We tomorrow -proof OEMs

Mechanical hand representing OEM technology

OEMs today deliver more than just machines or equipment. They’re expected to deliver outcomes, experiences, and continuity. Axcend helps you do exactly that.

With a combination of skills and perspective, we co-create solutions that stand the test of time in both engineering durability and strategic value. Our approach is end-to-end, hands-on, and highly consultative - from conceptualization to handover.

We enable our OEM clients see the larger picture - doing more today, and futureproofing them for whatever tomorrowholds. Whether that’s competition, regulation, technology shifts, or changing customer expectations.

Our services

IT-OT
engineering

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We’re uniquely placed to help OEMs develop custom, integrated IT-OT applications that derive more value from their product, and offering more personalization to customers. Think real-time insights, seamless integrations and adaptive control.

With Axcend as your convergence partner, you gain the ability to design and deliver future-proof smart machines, and scalable systems that fit effortlessly into modern manufacturing environments.

What we offer

Standardization

Code standardization

Interface standardization

Personalization

Solution personalization

Product customization

Localization

Globalization

Control Library development

FDT/ DTM development

Industry 4.0 readiness

Interoperability

EDGE computing

Protocol development

Cloud enablement

Product re-engineering

Cloud, mobility
& analytics

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We help OEMs extend their products’ value, reach and intelligence, by building digital layers that unlock entirely new possibilities for customers and for their business. From cloud-based platforms to mobile-first tools to data-driven insights, we enable you to deliver experiences that go far beyond the physical product. In effect, we enable OEMs to go from selling machines to building ecosystems.

We help OEMs leverage the full power of cloud, mobility and analytics, ensuring equipment on the shopfloor works seamlessly with other systems, while unlocking new possibilities.

What we offer

Cloud

Cloud-native application development

Application migration to cloud

Secure API integration and development

Cybersecurity services

Cloud connectivity - OPC UA, MQTT, RESTful protocols

Mobility

Mobile app development (cross-platform)

UI/UX design

Analytics

Models for anomaly detection and predictive maintenance

Visualization and data analysis

AI/ML model development

Assurance engineering

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The best laid and executed plans count for nothing if quality and consistency are not assured. At Axcend, we believe building smarter products also means building more reliable ones. We help OEMs bring greater confidence, consistency, and credibility to every stage of their product development and deployment — ensuring that what reaches the customer works exactly as intended, every single time.

Our assurance engineering services are designed to de-risk your product journey and speed up time-to-market. We treat assurance as an embedded practice, not an add-on.

What we offer

Compliance and standards assurance
Engineering validation
Design validation
Product validation
Process validation
Production validation

Managed services

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Great products need great support - at launch and through their entire lifecycle. This helps OEMs strengthen customer relationships, gain equipment usage feedback, and derive insight for future innovation. Our managed services deliver exactly that, for legacy systems nearing end-of-life or cloud-native applications built for today.

We take on the complexity to ensure your customers get seamless, reliable product experiences during and long after deployment. We become an extension of your support team, helping you protect uptime, improve service responsiveness, and ensure customer satisfaction.

What we offer

24x7 support services
Product life support
Managed DevOps
Application hosting & management

Digital
customer experience

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Today, a great product is more than just what comes out of the factory floor. Increased competition, changing customer preferences and shifts in marketing means OEMs can no longer just let the product do the talking. Axcend’s digital customer experience services steps in to help OEMs to power their sales and marketing efforts.

We bring marketing knowhow, custom tools, proficiency in new-age technologies like AR, VR and robotics, and experience centres - to enable OEMs to clearly and effectively convey the product value proposition and brand story to prospects.

What we offer

Digital support enablement
Product configurators / Digital sales enablement
OUTCOMES

How our offerings help OEMs

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01

Accelerate your product development cycles

Accelerate your product development cycles

Launch new features, platforms, and solutions faster — with tighter iteration loops and reduced time from concept to market.

02

Deepen focus on your core capabilities

Deepen focus on your core capabilities

Redirect internal resources to what matters most — R&D, IP development, and customer relationships — while still building at speed.

03

Broaden your innovation horizon

Broaden your innovation horizon

Explore new possibilities across UX, data, mobility, and cloud — and respond faster to emerging customer expectations.

04

Boost your product's value proposition

Boost your product's value proposition

Offer more connected, intuitive, and intelligent products that deliver real-world outcomes for your customers… not just functionality.

05

Reinvent with a new business model

Reinvent with a new business model

Move beyond one-time sales by exploring data-powered services, digital extensions, and recurring revenue opportunities.

06

And of course, improve your bottom line

And of course, improve your bottom line

Increase revenue potential, reduce cost of service, and create competitive differentiation that sticks.

Why Axcend

The Axcend edge for OEMs

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We get
both IT & OT

Almost two-decades of all-weather experience in the IT-OT convergence space – for multiple industries.

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Multi-faceted
teams

Our diverse skills provide both domain and shop floor perspective to develop customer-centric products that are actually used.

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We understand your
customers

Keeping their pain points and objectives in mind, helps us co-create the best customer experience solutions.

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End-to-end
service

OEMs can focus on their key strengths, while Axcend takes care of enhancing the customer experience.

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Extensive industry
experience

We understand how the product will be deployed and used in a plant. We can thus provide sharper design and experience feedback, improving the overall quality.

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Best-in-class project
management

Our highly experienced team ensures industry best practices and minimizes operational risk during support.

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We address root
causes

Our consultative approach enables quick troubleshooting and leads to cost-effective, future-proof solutions. In other words, we co-create from first principles.

Who we
work with

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Equipment
manufacturers

We partner with a variety of OEMs serving various sectors. This includes industrial compressors to material handling systems, from packaging lines to process equipment.

Typical projects include

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Connected product ecosystems

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Remote diagnostics and field service apps

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Standardization of user interfaces and code libraries

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Customer portals and aftermarket engagement

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Automation
technology providers

We work with leading players in the automation ecosystem— to design and build future-forward solutions that balance compliance, performance, and innovation.

Typical projects include

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Cloud-based configuration and control interfaces

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Analytics platforms for test and validation data

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Assurance engineering for software/hardware integration

Consult

We begin by understanding the real need, not just the spec. Our experienced team lays down the possibilities… and the opportunities.

Consult

Define

We co-define the architecture, process flows, and delivery approach — so execution is clear, timelines are set, and nothing gets lost in translation.

Define

Execute

We bring systems to life with cross-functional delivery, platform-agnostic engineering, and close collaboration with your teams both on-site and off-site.

Execute

Manage

Once deployed, we help systems run smoothly with monitoring, proactive maintenance, updates, and support across both IT and OT layers.

Manage

Measure

We track what matters — from performance to uptime to adoption — so your systems stay reliable, maintainable, and ready for what’s next.

Measure

Refine

We continuously refine your systems based on data, feedback, and evolving needs — helping you stay relevant in a shifting landscape.

Refine